Driving Visibility Through Design: Our Partnership with Was it AI

About the Project

Was It AI is a cutting-edge startup dedicated to addressing the growing concern of AI-generated imagery.
Partnering with Product Lab, we delivered comprehensive app design, branding, and scalable UI solutions that empower Was It AI to provide a user-friendly platform for verifying image authenticity. Our collaboration has enabled Was It AI to ensure trust and transparency in digital content, solidifying their position as a leader in the image verification space.

The Challenge

Was It AI needed a way to stand out in the crowded tech space of image verification. They required a simple, easy-to-use platform that everyone could navigate, whether they were tech experts or not. Additionally, they wanted a strong brand that built trust and could grow as their user base expanded. Product Lab was brought in to create a seamless design that would meet these needs and help Was It AI make a real impact.

The Results

User Engagement: Enhanced user interaction and retention with a user-friendly app design that makes image verification simple and accessible for everyone.

Brand Recognition: Established a strong and trustworthy brand identity, positioning Was It AI as a leading authority in image authenticity detection.

Scalability: Developed a scalable UI framework that allows Was It AI to effortlessly expand their platform and integrate new features as their user base grows.

Trusted by our clients

Working with the DPL design agency was an extremely pleasant experience. Their professional approach and attention to detail exceeded our expectations. We especially appreciate their ability to understand our position as a startup, where changes are part of everyday life. They were always ready to listen to us, respond quickly, and deliver top-quality solutions. We highly recommend their services to anyone looking for a flexible and creative partner.
Nenad Ilić
Co-Founder & CEO at WasItAI

Step by step how we
realized the project

Our team's dedication and innovative approach have led to numerous success stories, each reflecting our passion for exceptional user experiences.
Discover how our expertise has made a difference, one success story at a time.

/01

Product Strategy

Defined the core objectives and goals of the app, aligning with the needs of amateur tennis players and organizers.
/02

Competitor Analysis

Conducted a thorough analysis of existing tournament management apps to identify gaps and opportunities for innovation.
/03

Conceptualisation

Developed initial concepts and ideas for the app, focusing on user experience and essential features.
/04

Value Proposition

Established the unique value propositions, such as ease of use, comprehensive tournament management, and community-building features.
/05

User Flow diagrams

Created detailed user flow diagrams to map out the user journey and ensure a smooth and intuitive experience.
/06

UX Wireframing

Designed wireframes to outline the app’s structure, layout, and functionality, ensuring a user-centric approach.
/07

UI Design

Developed a visually appealing and intuitive user interface, focusing on usability and accessibility.

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